When we launched Diplomat Sales Automation, we knew that not all offerings were created equal. Some offerings are significantly more complicated than others. But some offerings are a lot more straight forward, and the winners are those who execute most consistently.
One of our first clients in 2024 was in recruiting. This particular vendor specializes in off-shoring and near-shoring. This client saw success rapidly in multiple areas:
- Scaled prospecting and qualifying – the realm of “all companies interested in offshore recruiting” is quite big. Trying to mine that for leads is like sifting drops of water from the ocean. Diplomat is relentless in consistently, effectively, and scalably finding the right contact with purchasing authority and qualifying the lead.
- Closed engagement agreements – Diplomat is perfectly capable of setting up meetings and demos, automating the portion of the sales cycle usually attributed to sales development representatives (SDRs). But Diplomat doesn’t stop there — Diplomat can also close entire deals. And for this recruiting vendor, Diplomat is already signing entire engagement agreements. This leaves recruiters with more time to spend sourcing talent, and less time grinding outbound calls and emails for business development.
- Sales collateral – Diplomat consistently answers client questions from the vendor’s sales collateral, updating the vendor when additional questions are not covered or need clarification. This also helped the vendor build out their sales collateral much more exhaustively and consistently, as their official questions and answers were not frequently updated, and even when they are, their recruiters often don’t check back in. But Diplomat doesn’t have this issue — Diplomat always takes in all updates.
- Controlling outbound costs – this vendor had not yet performed any significant analysis on how much resources were spent on outbound business development efforts. How much does it cost them to actually sign an engagement agreement? Only with this information can they scale their business. Diplomat not only helped them figure out these sales macros, but Diplomat also got these costs under control. Flexible billing arrangements allowed this vendor to scale business development while capping outbound spending.
In 2024 alone, this recruiting vendor is already tracking for a whopping 43% increase in closed engagement agreements, and 88% increase in net revenue attributable to Diplomat. Do you want to experience this kind of growth with sales automation? Apply for Diplomat today.
